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Unusual Airline Call Signs. Devil505x, trans states callsign is waterski. Occasionally even large aircraft will use these, if they are on a delivery flight or in other unusual circumstances.

US Air Force flight in Mideast uses call sign 'Pickle Rick' ABC News
US Air Force flight in Mideast uses call sign 'Pickle Rick' ABC News from abcnews.go.com

So, every airline uses a unique call sign which along with their flight number easily identifies who they are. The springbok has long since disappeared from its livery. Most airlines use a pretty standard call sign.